Four Best Super Bowl Ads That Were Anything But Boring
The big game is over. More than 96 million viewers watched Denver and GoDaddy embarrass themselves. At the same time Seattle re-wrote the rules on what it takes to be champions, and in between...
View ArticleBest Ads of 2014 — How Storytelling Mattered
Exemplary advertising always leads the consumer on a journey. Often times that journey leads to the decision to buy a product. In 2014, some of the best ads created journeys to affect...
View ArticleBritain’s John Lewis Gives Us The Best Christmas Ad So Far
One of the best advertisements of the holiday season is out. What makes it remarkable is that it doesn’t just sell a brand, it sells a cause. That cause is the gift of giving oneself in a...
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